Analyze Your Dynamics CRM Data through Heat Maps using Maplytics

By | July 21, 2016

The best way of analyzing MS Dynamics CRM data is by getting the density of the CRM data on a map. This can be done with Heat Maps that allow users to visualize the density of MS Dynamics CRM/365 data and get actionable insights about the regions that are doing well and regions that need attention.

Maplytics is one of the best geo-analytical mapping solutions for Dynamics CRM/365 that ships with the powerful Heat Maps functionality. Using the Heat Maps in Maplytics, users can get a graphical representation of MS Dynamics CRM data on a map. Sales Professionals can get a pictorial representation of the distribution of leads or account or any custom entity across different geographical regions, which ultimately helps to view density across that particular region. This gives a clear idea of the region, which holds potential or region, which needs to be worked upon.

Let’s have a look on its execution:

  • View records across various region types aggregated based on Measure (Revenue, Opportunity, Profit, etc.).
  • The density of records shown in different colors according to scale for better analysis on a map. Green represents the lowest density whereas red represents the highest.
  • Users can access heat maps from dashboards itself.

Not only this, users can also view the records belonging to the particular region. All you need to do is select a view and select the region type among; City, State, County, Country, etc. across which the data will be represented.

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